Fuuz and Rolldog CRM Announce Strategic Partnership to Empower Manufacturing Sales Teams
Partnership Combines Cloud-Native Manufacturing Intelligence with Award-Winning CRM to Streamline Sales Processes and Drive Revenue Growth
Rochester Hills, MI – February 2026 – Fuuz, the leading AI-driven Industrial Intelligence Platform, and Rolldog, an award-winning customer relationship management and sales enablement platform, today announced a strategic partnership designed to transform how manufacturing organizations manage customer relationships and drive sales success.
The partnership enables Rolldog to leverage the Fuuz Platform's robust integration capabilities and low-code/no-code development environment. Rolldog customers will benefit from Fuuz's proven connectivity to leading ERP systems and manufacturing applications, while also gaining access to powerful tools for building custom pricing engines, product configurators, and industry-specific solutions that address the unique challenges of manufacturing sales.
"Rolldog recognized the power of the Fuuz Platform to solve complex integration, and customization challenges that manufacturing sales teams face every day," said Steve Modrall, EVP Global Sales at Fuuz. "By leveraging our platform's connectivity to ERP systems and our flexible development environment, Rolldog can deliver sophisticated pricing tools, product configurators, and custom solutions that simply aren't possible with traditional CRM systems. This partnership demonstrates how the Fuuz Platform empowers technology partners to build industry-specific capabilities on top of our proven manufacturing foundation."
The Rolldog-Fuuz partnership delivers immediate value to manufacturing sales organizations across multiple verticals, including Automotive, Aerospace & Defense, Life Sciences, and Medical Devices:
Seamless ERP Integration: Rolldog customers gain access to pre-built connectors and integration tools for leading ERP platforms including NetSuite, SAP, Epicor, Oracle, and others, eliminating data silos between sales and operations.
Custom Pricing and Configuration Tools: Sales teams can leverage Fuuz's low-code development environment to build sophisticated pricing engines and product configurators tailored to their specific business rules and product complexity.
Industry-Specific Solutions: The Fuuz Platform enables Rolldog to help customers create custom applications that address unique manufacturing sales challenges, from complex quote generation to compliance documentation.
Scalable Architecture: Built on Fuuz's cloud-native, multi-enterprise platform, the solution scales effortlessly to support growing sales teams and expanding product catalogs.
"The Fuuz Platform gives us capabilities that would take years to build ourselves," said Craig Crawford, Founder & CEO of Rolldog. "Their proven ERP integrations and flexible development tools allow us to deliver manufacturing-specific functionality to our customers quickly and cost-effectively. Whether it's connecting to a customer's existing ERP system or building a custom pricing configurator for complex products, the Fuuz Platform provides the foundation we need to solve real business problems for manufacturing sales teams."
The partnership positions Rolldog to rapidly expand its manufacturing capabilities by leveraging Fuuz's extensive integration ecosystem and proven platform technology. Fuuz serves over 200 enterprise customers across 1,500+ global manufacturing locations with deep expertise in ERP connectivity, while Rolldog has established itself as a trusted CRM solution for manufacturing, engineering and technology companies seeking intuitive sales, project and service management tools.
The Fuuz Platform will be available to Rolldog customers through a partnership agreement that includes technical onboarding, integration support, and access to Fuuz's development tools and ERP connectors. Joint implementation support and training will be provided by both companies' customer success teams.
For more information about the Fuuz and Rolldog CRM partnership, please visit www.fuuz.com or www.rolldog.com.
About Fuuz
Fuuz is the leading AI-driven Industrial Intelligence Platform providing cloud-native MES solutions for discrete and process manufacturers. Serving quality-regulated verticals including Automotive, Aerospace & Defense, Life Sciences, and Medical Devices, Fuuz delivers enterprise-grade manufacturing intelligence to over 200 customers across 1,500+ global locations. With unlimited user pricing and multi-enterprise architecture, Fuuz empowers manufacturers to achieve operational excellence through real-time visibility, advanced analytics, and seamless ERP integration. For more information, visit www.fuuz.com.
About Rolldog
Rolldog is an award-winning CRM and Sales Enablement platform designed to help businesses grow faster and manage smarter. Trusted by industry leaders across manufacturing, technology, finance, and consulting, Rolldog brings together sales, marketing, project management, customer service, and workflow automation into one connected platform. Recognized by Capterra as Best Ease of Use for two consecutive years, Rolldog provides teams with the tools they need to streamline communications, track leads effectively, and build stronger customer relationships. Founded by sales and software veterans, Rolldog is headquartered in Toronto, Ontario. For more information, visit www.rolldog.com.
Media Contact
For Fuuz: Steve Modral, Executive Vice President of Sales - 877.801.3889
For Rolldog: Abby Wood, Director of Operations – abby@rolldog.com (416) 298-8761 x3002